The Impact of COVID-19 in the African American Community

Introduction In the United States, communities have evaluated and implemented the closing of their local libraries as a means of saving taxpayer dollars. The argument is that the information available at a library can be easily obtained from online resources. Furthermore, books, magazines, and videos can be digitally downloaded that

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Self-Efficacy and Improved Information Technology Skills: A Quantitative Essay of Skill Development During the COVID-19 Crisis

Introduction The recent COVID-19 crisis forced university students to leave a structured learning environment for an unstructured one. In a structured learning environment, students shape their skills after their instructors’ skills (Dynan et al., 2008). In an unstructured environment, students have to practice their own self-directed skills with less support

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Marketing During Mayhem: Educating Students on Marketing Automation and Crisis Management Communication During the COVID-19 Pandemic

Formulating long-term marketing plans is an integral part of branding and corporate communication. The strategic plan guides all marketing initiatives to ensure a shared vision and consistent branding. However, companies encounter internal and external events that disrupt their previous planned promotions. The COVID-19 pandemic is an example of an incident

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Student Reactions in Asynchronous Online Learning in the COVID-19 Emergency Crisis in Higher Education

Background The COVID-19 pandemic moved into the United States in January 2020 and by March, it had gained momentum (CDC, 2020; WHO, 2020). Over a very short time span, organizations were forced to respond to changing public health conditions.  In Illinois, the first COVID-19 stay-at-home order became effective on March

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The Best Laid Plans: One Professor’s Response to the COVID-19 Global Crisis

During the spring 2020 semester, I was teaching undergraduate accounting courses in hybrid format to a traditional, main campus student population. The semester was progressing well and we were preparing for spring break. Then, the world seemed to stop. On March 12, 2020, my institution announced its first step in

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The Ship in a Storm: What Kind of Scholarship in a Time of Crisis?

The COVID-19 pandemic has touched humanity more rapidly and more seriously than any other major disaster of the modern era. For the first time since World War II, a major global crisis has centered itself in the west, killing hundreds of thousands and sickening millions just in Europe and North

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Student Experiences During the COVID-19 Pandemic: An Exploratory Survey of Park University Students

Introduction In January 2019, a novel coronavirus (SARS-CoV2) outbreak started in Wuhan, China, and quickly spread around the world. The World Health Organization (WHO) declared a public health emergency of international concern on January 30, 2020 and announced it as the COVID-19 pandemic on March 11, 2020 (World Health Organization,

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